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003 IIMBL
005 20180822140055.0
008 161020t2008 000 0 eng d
020 _a9780195692280
020 _a0195692284
039 9 _y201610201826
_znavnath
082 _a658.827
_bELL
100 1 _aElliott, Richard
245 1 _aStrategic brand management /
_cby Richard Elliott, Larry Percy.
260 _aNew Delhi:
_bOxford University Press,
_c2008.
300 _a265p.
650 4 _aProduct management
650 4 _aStrategic planning
700 _aPercy, Larry
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