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020 _a9781906821166
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_bIndu
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_znavnath
082 1 _a658.872 SMI
100 1 _aSmith, Jon
245 1 0 _aDominate your market with Twitter :
_bTweet your way to business success /
_cJon Smith
260 _bInfinite ideas
300 _aviii,152p.
520 _aTwitter is a social networking and micro-blogging service that allows its users to send and read other users' updates (known as 'tweets'); text-based posts of up to 140 characters in length. Updates are displayed on the user's profile page and delivered to other users who have signed up to receive them. You may think 'and then what'? Its simplicity is perhaps its charm and twittering is growing at a phenomenal rate. Already in the US 10 per cent of people are using the site. Barack Obama, Stephen Fry and Britney Spears are all regular tweeters. With a recent
_35million investment from private investors it is predicted that Twitter will soon overtake Facebook in its reach. Innovative companies like Apple and Ford have already discovered the instant benefits of using the social media phenomenon to reach consumers directly, build their brand, and increase sales. "Dominate Your Market with Twitter" is the first UK book to be published on this growing phenomenon. In it digital marketing experts Jon Smith and Jose Llinares reveal how marketers can use Twitter to their best advantage, creating strategies to build a loyal following among Twitter members and expand awareness of their product or service. It's a straight talking, no-waffle, practical pocket guide and the tips inside can put into practice immediately.
650 4 _aTwitter
650 4 _aInternet marketing
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