| 000 | 00827nam a2200241 a 4500 | ||
|---|---|---|---|
| 001 | vtls000156061 | ||
| 003 | IIMBL | ||
| 005 | 20180822140308.0 | ||
| 008 | 170309t1998 ii 000 0 eng d | ||
| 020 | _a9788120314375 | ||
| 020 | _a8120314379 | ||
| 039 | 9 |
_y201703091150 _znavnath |
|
| 082 |
_a658.840954 _bDAS |
||
| 100 | 1 | _aDas Gupta, Vaswar | |
| 245 | 1 |
_aMarketing mantra : _bthe real story of direct marketing in India / _cVaswar Das Gupta |
|
| 260 |
_aNew Delhi : _bPrentice-Hall of India, _c©1998. |
||
| 300 |
_axi, 162 pages ; _c24 cm |
||
| 500 | _aIncludes index. | ||
| 541 |
_aProf. V. Anand Ram ; _bIIM Bangalore ; _cDonation |
||
| 650 | 4 |
_aDirect marketing - _zIndia. |
|
| 949 |
_AVIRTUAITEM _D30000 _G30000 _X1000 _6C00257 |
||
| 999 |
_aVIRTUA40 _c856 _d856 |
||
| 999 | _aVTLSSORT0080*0200*0201*0820*1000*2450*2600*3000*5000*5410*6500*9992 | ||