Marketing Research (Record no. 9519)

MARC details
000 -LEADER
fixed length control field 00362nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 261001s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9.78813E+12
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83 CAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Carl McDaniel Jr. and Roger Gates
9 (RLIN) 36792
245 #0 - TITLE STATEMENT
Title Marketing Research
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. John Wiley & Sons
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Date of publication, distribution, etc. 2018
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Research
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Holdings
Date last seen Total Checkouts Full call number Barcode Cost, replacement price Price effective from Koha item type Lost status Damaged status Not for loan Withdrawn status Home library Current library Shelving location Date acquired Cost, normal purchase price BOOK NO
10/01/2026   658.83 CAR C01777 299.00 10/01/2026 Book         Indian Institute of Management Visakhapatnam Indian Institute of Management Visakhapatnam   10/01/2026 299.00 CAR

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