Blue ocean strategy: How to create uncontested market space and make the competition irrelevant / by W Chan Kim, Renee Mauborgne.
Material type: TextPublication details: Boston: Harvard Business School, 2005.Description: 240pISBN:- 1591396190
- 658.802 KIM
Item type | Current library | Call number | Status | Date due | Barcode | |
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Book | Indian Institute of Management Visakhapatnam | 658.802 KIM (Browse shelf(Opens below)) | Available | C00515 | ||
Book | Indian Institute of Management Visakhapatnam | 658.802 KIM (Browse shelf(Opens below)) | In transit from Indian Institute of Management Visakhapatnam to Indian Institute of Management Visakhapatnam - Andhra University since 07/28/2022 | C00228 |
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658.8 RAO Services marketing / | 658.8002373 IFCR Careers in marketing | 658.802 CRA Strategic marketing / | 658.802 KIM Blue ocean strategy: | 658.812 ROG The Network Is Your Customer: Five Strategies to Thrive in a Digital Age | 658.827 KEL Strategic brand management: | 658.8270954 KAN Branding india: |
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