Marketing communications from fundamentals to strategies / by Michael L Rothschild.
Material type: TextPublication details: Massachusetts: D C Heath, 1987.Description: 766pISBN:- 0669072109
- 659 ROT
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Reference | Indian Institute of Management Visakhapatnam | 659 ROT (Browse shelf(Opens below)) | Available | C00473 |
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658.872 WSI Digital minds : | 658.9133 KOC Bank management / | 658.91338433870973 FRE Nuts: | 659 ROT Marketing communications from fundamentals to strategies / | 659.1 AAK Advertising Management / | 659.1 BEL Advertising and promotion : | 659.1 BEL Advertising and promotion: |
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