Services marketing: People, technology, strategy / by Christopher Lovelock..

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Material type: Text

TextPublication details: New Delhi: Pearson Education ; 2001.Edition: 4th edDescription: xviii, 717 p. : illISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	Indian Institute of Management Visakhapatnam	658.8 LOV (Browse shelf(Opens below))	Available		C00658

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Prof.Shainesh: Prof.IIMB; Gift

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