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E-business and e-commerce management : strategy, implementation, and practice / Dave Chaffey.
Material type:
TextPublication details: Harlow, England ; New York : FT Prentice Hall, 2004.Edition: 2nd edDescription: xxvi, 589 p. : ill. ; 25 cmISBN: - 9789332511170
- Ebusiness and ecommerce management
- 658.8/72 22
- HF5548.32 .C472 2004
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Book
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Indian Institute of Management Visakhapatnam | 658.872 (Browse shelf(Opens below)) | Available | C00911 |
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| 658.87 ROS Marketing channels: | 658.8708 Handbook of research on franchising / | 658.872 E-business & e-commerce: Managing the digital value chain / | 658.872 E-business and e-commerce management : strategy, implementation, and practice / | 658.872 AHU Digital marketing / | 658.872 AHU Digital marketing / | 658.872 AHU Digital marketing / |
Includes bibliographical references and index.
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