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Nonmarket strategic management by Cosmina Lelia Voinea and Hans van Kranenburg.

By: Contributor(s): Publication details: Routledge 2017 London ; New YorkDescription: xiii, 171 pages 24 cmISBN:
  • 9781138918290
Subject(s): DDC classification:
  • 658.4012
Contents:
Preface -- Nonmarket strategic management from a theoretical perspectives -- Genesis of the nonmarket field -- Advancing the nonmarket environment : expanding institutions, issues, interests, and information -- Institutions : nature, context, and pressures -- Types of nonmarket institutions -- Stakeholder approach to nonmarket -- Nonmarket strategies : why-, when-, and how? -- Nonmarket resources and outcomes -- How it is done: nonmarket strategic management in practice -- Let them eat bugs : legitimacy and legislative priority in the dutch edible insect sector -- Merger and acquisition investigations in the european airline industry -- Nonmarket actions from the chemical industry : the case of Merck & Co -- The nonmarket actions from the oil industry : the case of Royal Dutch Shell -- Index.
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Holdings
Item type Current library Call number Status Date due Barcode
Book Book Indian Institute of Management Visakhapatnam 658.4012 VOI (Browse shelf(Opens below)) Available 000905

Preface --
Nonmarket strategic management from a theoretical perspectives --
Genesis of the nonmarket field --
Advancing the nonmarket environment : expanding institutions, issues, interests, and information --
Institutions : nature, context, and pressures --
Types of nonmarket institutions --
Stakeholder approach to nonmarket --
Nonmarket strategies : why-, when-, and how? --
Nonmarket resources and outcomes --
How it is done: nonmarket strategic management in practice --
Let them eat bugs : legitimacy and legislative priority in the dutch edible insect sector --
Merger and acquisition investigations in the european airline industry --
Nonmarket actions from the chemical industry : the case of Merck & Co --
The nonmarket actions from the oil industry : the case of Royal Dutch Shell --
Index.

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