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	1.	Blink: The power of thinking without thinking / by Malcolm Gladwell. by Gladwell, Malcolm Material type: Text; Literary form: Not fiction Publication details: New Delhi: Penguin, 2006 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 153.44 GLA. Place hold Add to cart (remove)
	2.	Research for marketing decisions / by Paul E Green, Donald S Tull, gerald Albaum by Green, Paul E Tull, Donald S Albaum, Gerald Edition: 5th ed. Material type: Text; Literary form: Not fiction Publication details: New Delhi: Prentice-Hall, 1994 Availability: Items available for loan: Indian Institute of Management Visakhapatnam - Andhra University (1)Call number: 658.83 GRE. Place hold Add to cart (remove)
	3.	Research for marketing decisions / by Paul E Green, Donald Tull, Gerald Albaum by Green, Paul E Tull, Donald Albaum, Gerald Edition: 5th ed. Material type: Text; Literary form: Not fiction Publication details: New Delhi: Prentice-Hall, 1992 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.83 GRE. Place hold Add to cart (remove)
	4.	Business Analytics Data Analysis and Decision Making / by Christian S. Albright, Wayne Winston and Zappe by Albright, Christian S Winston, Wayne Zappe Edition: 5th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Cengage Learning, Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.40300285554 ALB. Place hold Add to cart (remove)
	5.	The strategy and tactics of pricing: a guide to profitable decision making/ Thomas T. Nagle by Nagle, Thomas T Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Pearson, 2014 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.816 NAG. Place hold Add to cart (remove)
	6.	Contemporary strategy analysis: text and cases/ by Robert M. Grant by Grant, Robert M Edition: 8th ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Wiley India Private Limited, 2015 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (3)Call number: 658.4012 GRA, ... Not available: Indian Institute of Management Visakhapatnam - Andhra University: In transit (1). Place hold Add to cart (remove)
	7.	How to write a marketing plan / by John Westwood. by Westwood, John Edition: 4rd ed. Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi : Kogan Page, 2013 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.802 WES. Place hold Add to cart (remove)
	8.	Out-think! : how to use game theory to outsmart your competition / by Sumit Sarkar. by Sarkar, Sumit Material type: Text; Format: print Publication details: New Delhi: Sage, 2016 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.4033 SAR. Place hold Add to cart (remove)
	9.	The art of strategy: a game theorist's guide to success in business and life / by Avinash K. Dixit and Barry J. Nalebuff. by Dixit, Avinash K Nalebuff, Barry J Material type: Text; Format: print Publication details: New Delhi: Viva Books, 2010 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.4012 DIX. Place hold Add to cart (remove)
	10.	Business Analytics : the science of data driven decision making / by U. Dinesh Kumar. by Dinesh Kumar, U Material type: Text; Format: print Publication details: New Delhi : Wiley India Pvt.Ltd., 2017 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.4033 DIN. Place hold Add to cart (remove)
	11.	Weaving analytics for effective decision making / by Arindam Banerjee and Tanushri Banerjee. by Banerjee, Arindam Banerjee, Tanushri Material type: Text; Format: print Publication details: New Delhi: Sage Publications India Pvt. Ltd, 2017 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: . Place hold Add to cart (remove)
	12.	HR Analytics: understanding theories and applications / by Dipak Kumar Bhattacharyya. by Bhattacharyya, Dipak Kumar Material type: Text; Format: print Publication details: New Delhi: Sage Publications India Pvt. Ltd, 2017 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (2)Call number: , ... Place hold Add to cart (remove)
	13.	Winning on HR analytics: leveraging data for competitive advantage / by Ramesh Soundararajan and Kuldeep Singh. by Soundararajan, Ramesh Singh, Kuldeep Material type: Text; Format: print Publication details: New Delhi: Sage Publications India Pvt. Ltd, 2017 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (2)Call number: , ... Place hold Add to cart (remove)

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