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1.
Changing minds : the art and science of changing our own and other people's minds by
Material type: Text Text; Format: print
Publication details: Boston, Mass. : Harvard Business School Press, 2004
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 153.85 GAR.

2.
The choice factory : how 25 behavioural biases influence the products we decide to buy / by Richard Shotton. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Hampshire, Great Britain : Harriman House Ltd, 2018
Other title:
  • How 25 behavioural biases influence the products we decide to buy
  • How twenty-five behavioural biases influence the products we decide to buy
  • Choice factory : 25 behavioural biases that influence what we buy
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8342.

3.
Invisible influence : the hidden forces that shape behavior by Jonah Berger by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, Simon & Schuster paperbacks, 2016
Availability: Not available: Indian Institute of Management Visakhapatnam: Checked out (1).

4.
Influence & persuasion. Series: HBR emotional intelligence series
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston, Massachusetts : Harvard Business Review Press, [2017]
Other title:
  • Influence and persuasion
Availability: Not available: Indian Institute of Management Visakhapatnam: Checked out (1).

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