The Case Study Handbook: a student's guide/ by William Ellet.
Publication details: Harvard Business Review Press, 2018. Boston, Massachusetts :Description: vi, 253 pages : illustrations ; 24 cmISBN:- 9781633696150
- 658 ELL
Item type | Current library | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | Indian Institute of Management Visakhapatnam | 658 ELL (Browse shelf(Opens below)) | 1 | Checked out | 10/06/2023 | 001341 | |
Book | Indian Institute of Management Visakhapatnam | 658 ELL (Browse shelf(Opens below)) | 3 | Available | 001343 | ||
Book | Indian Institute of Management Visakhapatnam - Andhra University | 658 ELL (Browse shelf(Opens below)) | 2 | Available | 001342 |
What is the case method? What's in it for you? --
Part I. Analyzing cases. What is a case? --
The skills you need to read and analyze a case --
How to analyze decision scenario cases --
How to analyze evaluation scenario cases --
How to analyze problem-diagnosis scenario cases --
Part II. Discussing cases. How to prepare and discuss cases --
Part III. Writing about cases. How to write case-based essays --
How to write decision scenario essays --
How to write evaluation scenario essays --
Writing about problem-diagnosis scenarios --
Part IV. Cases for analysis and writing. General Motors : Packard Electric Division --
Malaysia in the 1990s (A) --
Allentown Materials Corporation : the Electronic Products Division (abridged) --
Part V. Study guides for case analysis and writing. Study guide for decision scenario cases --
Study guide for evaluation scenario cases --
Study guide for problem-diagnosis scenario cases.
If you're enrolled in an MBA or executive education program, you've probably encountered a powerful learning tool: the business case. But if you're like many people, you may find interpreting and writing about cases mystifying and time-consuming. In The Case Study Handbook, Revised Edition, William Ellet presents a potent new approach for efficiently analyzing, discussing, and writing about cases. Early chapters show how to classify cases according to the analytical task they require (making a decision, performing an evaluation, or diagnosing a problem) and quickly establish a base of knowledge about a case. Strategies and templates, in addition to several sample Harvard Business School cases, help you apply the author's framework. Later in the book, Ellet shows how to write persuasive case-analytical essays based on the process laid out earlier. Examples of effective writing further reinforce the methods. The book also includes a chapter on how to talk about cases more effectively in class. Any current or prospective MBA or executive education student needs this guide.--
There are no comments on this title.