Brandchild:
Lindstrom, Martin
Brandchild: Remarkable insights into the minds of today's global kids and their relationships with brands / by Martin Lindstrom with Patricia B. Seybold ; research and strategy support by Millward Brown. - Rev. ed. - London : Kogan Page, c2004. (2005) - xxviii, 321 p. : ill.
9780749444433 (pbk.)
658.8343 / LIN
Brandchild: Remarkable insights into the minds of today's global kids and their relationships with brands / by Martin Lindstrom with Patricia B. Seybold ; research and strategy support by Millward Brown. - Rev. ed. - London : Kogan Page, c2004. (2005) - xxviii, 321 p. : ill.
9780749444433 (pbk.)
658.8343 / LIN