Brandchild: Remarkable insights into the minds of today's global kids and their relationships with brands / by Martin Lindstrom with Patricia B. Seybold ; research and strategy support by Millward Brown.
Material type: TextPublication details: London : Kogan Page, c2004. (2005)Edition: Rev. edDescription: xxviii, 321 p. : illISBN:- 9780749444433 (pbk.)
- 658.8343 LIN
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Reference | Indian Institute of Management Visakhapatnam | 658.8343 LIN (Browse shelf(Opens below)) | Available | 000440 |
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