Competitive strategy: techniques for analyzing industries and competitors / by Michael E. Porter

By:

Porter, Michael E

Material type: Text

TextPublication details: New York: Simon and Schuster, 2004.Description: xxviii, 396pISBN:

9780743260886

Subject(s):

DDC classification:

658 POR

Summary: In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development.

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	Indian Institute of Management Visakhapatnam	658 POR (Browse shelf(Opens below))	Available		000360

Includes bibliographical references and index

In this pathbreaking book, Michael E. Porter unravels the rules that govern competition and turns them into powerful analytical tools to help management interpret market signals and forecast the direction of industry development.

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