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Business market management: Understanding, creating and delivering value / by James C Anderson and James A Narus.

By: Contributor(s): Material type: TextTextPublication details: N : Pearson Prentice Hall, c2004.Edition: 2nd edDescription: xx, 460 p.: ill.; 25 cmISBN:
  • 9788129704603
  • 8129704609
Subject(s): DDC classification:
  • 658.8 AND
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Item type Current library Call number Status Date due Barcode
Book Book Indian Institute of Management Visakhapatnam 658.8 AND (Browse shelf(Opens below)) Available C00849

Includes bibliographical references and index.

Mahesh R.S: JP Nagar, Bangalore; Gift

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