Why we buy : the science of shopping / Paco Underhill.

By:

Material type: Text

TextPublication details: New York : Simon & Schuster Pbks., c2009.Edition: Updated and revDescription: xii, 306 p. ; 22 cmISBN:

Subject(s):

DDC classification:

LOC classification:

Online resources:

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	Indian Institute of Management Visakhapatnam	658.834 (Browse shelf(Opens below))	Available		C00901

Previous								Next
Previous	658.83028 MAZ Statistics for Marketing and Consumer Research	658.834 Consumer.ology : the market research myth, the truth about consumers and the psychology of shopping /	658.834 Buy ology : truth and lies about why we buy /	658.834 Why we buy : the science of shopping /	658.8342 The choice factory : how 25 behavioural biases influence the products we decide to buy /	658.8342 Decoded : the science behind why we buy /	658.8342 BER Contagious: why things catch on/	Next

Includes index.

There are no comments on this title.

to post a comment.