Consumer Behavior / by Wayne D. Hoyer, Deborah J. Maclnnis and Pinaki Dasgupta
Material type:
- 9788177227543
- 8177227548
- 658.8342 HOY
Item type | Current library | Call number | Status | Date due | Barcode | |
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Indian Institute of Management Visakhapatnam | 658.834 HOY (Browse shelf(Opens below)) | Available | C00062 |
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658.834 Consumer.ology : the market research myth, the truth about consumers and the psychology of shopping / | 658.834 Buy ology : truth and lies about why we buy / | 658.834 Why we buy : the science of shopping / | 658.834 HOY Consumer Behavior / | 658.834 NIL Handbook on Ethics and Marketing | 658.834 SCH Consumer behavior / | 658.834 SCH Consumer behavior / |
Includes references and index
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