International marketing / by Philip R. Cateora, John L. Graham and Prashant Salwan

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Material type: Text

TextPublication details: New Delhi: TMH, 2010Edition: 13th EdDescription: 888pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Book	Indian Institute of Management Visakhapatnam	658.8 CAT (Browse shelf(Opens below))	Available		C00070

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Previous	658.8 BET Decoding a brand manager's success: the secret no one reveals	658.8 BET Decoding a brand manager's success: the secret no one reveals	658.8 BET Decoding a brand manager's success: the secret no one reveals	658.8 CAT International marketing /	658.8 CRA Marketing for Entrepreneurs: Concepts and Applications for New Ventures	658.8 DON Principles and practice of social marketing	658.8 EIS Research methodology in marketing : theory development, empirical approaches and philosophy of science considerations /	Next

Includes index

A.V. Kumar Visakhapatnam

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