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Marketing mantra : the real story of direct marketing in India / Vaswar Das Gupta
Material type:
TextPublication details: New Delhi : Prentice-Hall of India, ©1998.Description: xi, 162 pages ; 24 cmISBN: - 9788120314375
- 8120314379
- 658.840954 DAS
| Item type | Current library | Call number | Status | Date due | Barcode | |
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Book
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Indian Institute of Management Visakhapatnam | 658.840954 DAS (Browse shelf(Opens below)) | Available | C00257 |
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| 658.84 SHI Export marketing: | 658.84 SIN EXPORT AND IMPORT MANAGEMENT : text and cases. | 658.84 SIN EXPORT AND IMPORT MANAGEMENT : text and cases. | 658.840954 DAS Marketing mantra : | 658.848 CRA International marketing research / | 658.848 KEE Global marketing management / | 658.85 KIN Selling Successfully |
Includes index.
Prof. V. Anand Ram ; IIM Bangalore ; Donation
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