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	1.	Services marketing: people, technology, strategy / by Jochen Wirtz, Christopher Lovelock. by Wirtz, Jochen Lovelock, Christopher Edition: 8th ed. Material type: Text; Format: print Publication details: New Jersey: World Scientific, 2016 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8 WIR. Place hold Add to cart (remove)
	2.	Supply chain management: strategy, planning, and operation / by Sunil Chopra, Peter Meindl and Dharam Vir Kalra by Chopra, Sunil Meindl, Peter Kalra, Dharam Vir Edition: 6th ed. Material type: Text; Format: print Publication details: Noida, India: Pearson India, 2016 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.7 CHO. Place hold Add to cart (remove)
	3.	Digital marketing / by Vandana Ahuja by Ahuja, Vandana Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi: Oxford University Press, 2016 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (2)Call number: 658.872 AHU, ... Not available: Indian Institute of Management Visakhapatnam - Andhra University: In transit (1). Place hold Add to cart (remove)
	4.	Beyond advertising : creating value through all touchpoints / by Yoram Wind and Catharine Hays. by Wind, Yoram Hays, Catharine The Wharton Future of Advertising Innovation Network Material type: Text; Format: print Publication details: New Delhi: Wiley, 2016 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 659.1 WIN. Place hold Add to cart (remove)
	5.	How brands grow: Part 2 including emerging markets, services, durables, news and luxury brands / by Jenni Romaniuk and Byron Sharp. by Romaniuk, Jenni Sharp, Byron Material type: Text; Format: print Publication details: Australia : Oxford University Press, 2016 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.827 SHA. Place hold Add to cart (remove)
	6.	Marketing management / by Philip Kotler and Kevin Lane Keller by Kotler, Philip Keller, Kevin Lane Edition: 15th ed. Material type: Text; Format: print Publication details: Noida, India : Pearson, 2016 Availability: Not available: Indian Institute of Management Visakhapatnam: Checked out (1). Place hold Add to cart (remove)
	7.	No cover image available Marketing whitebook 2016-17 : game changers of marketing / edited by Annurag Batra. by Business World Business World Material type: Text; Format: print Publication details: New Delhi : Businessworld, [2016] Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 381.095405 P16. Place hold Add to cart (remove)
	8.	Google analytics breakthrough: from zero to business impact/ by Feras Alhlou, Shiraz Asif and Eric Fettman by Alhlou, Feras Asif, Shiraz Fettman, Eric Material type: Text; Format: print Publication details: New Jersey: Wiley, 2016 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 650 ALH. Place hold Add to cart (remove)
	9.	Consumer behavior / by Leon G Schiffman, Joseph Wisenblit and S Ramesh Kumar. by Schiffman, Leon G Wisenblit, Joseph S., Ramesh Kumar Edition: 11th ed. Material type: Text; Format: print Publication details: Delhi: Pearson, 2016 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8342 SCH. Place hold Add to cart (remove)
	10.	Marketing research: an applied orientation / by Naresh K Malhotra and Satyabhusan Dash. by Malhotra, Naresh K Dash, Satyabhusan Edition: 7th ed. Material type: Text; Format: print Publication details: Noida: Pearson, 2016 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.83 MAL. Place hold Add to cart (remove)
	11.	Entrepreneurial Marketing: Sustaining Growth in All Organisations by Ian Chaston by Ian Chaston [Author] Edition: 2nd ed Publication details: UK Macmillan 2016 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.802 CHA. Place hold Add to cart (remove)
	12.	Predictive analytics : the power to predict who will click, buy, lie, or die / Eric Siegel. by Siegel, Eric, 1968- Edition: Revised and Updated Edition. Material type: Text; Format: print ; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, 2016 Online access: Cover image Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 303.49 SIE. Place hold Add to cart (remove)

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