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61.
Marketing research: First indian adaptation / by A Parasuraman, Dhruv Grewal, Krishnan R. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Biztantra, 2004
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.83 PAR.

62.
Marketing research: Methodological foundations / by Gilbert A Churchill, Dawn Lacobucci. by
Edition: 9th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: Delhi: Thomson South-Western, 2005
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.83 CHU.

63.
The marketing whitebook, 2009-2010 : marketers essential handbook / edited by Fehangir S Pocha. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi : Businessworld, 2009
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 381.095405 P9.

64.
Microeconomics / by Robert S. Pindyck, Daniel L. Rubinfeld. by
Edition: 5th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: Delhi: Pearson Education, 2001
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 338.5 PIN.

65.
New age of innovation: driving cocreated value through global networks / by C K Prahlad, M S Krishnan. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Tata McGraw-Hill, 2008
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.4012 PRA.

66.
Operations management: theory and practice. / by B. Mahadevan. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi : Pearson, 2006
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.5 MAH.

67.
Organizational behavior / by Robert Kreitner, Angelo Kinicki. by
Edition: 8th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi : Tata McGraw-Hill Publishing Company Ltd., 1998
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 302.35 KRE.

68.
Personnel management / by Arun Monappa, Mirza Saiyadain. by
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Tata McGraw-Hill, 1996
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.3 MON.

69.
Personnel management and industrial relations / by Dale Yoder. by
Edition: 6th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Prentice-Hall, 1972
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.3 YOD.

70.
Portfolio management / by Samir K Barua, J R Varma, Raghunathan V. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Tata McGraw-Hill, 1992
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 332.6 BAR.

71.
Practical hindi-english dictionary / edited by Mahendra Chaturvedi, B N Tiwari. by
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: Delhi: National, 1975
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 491.43321 CHA (R).

72.
Principles of macroeconomics / by C Rangarajan, B H Dholaka. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Tata McGraw-Hill, 1979
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 339 RAN.

73.
Principles of marketing / by Philip Kotler, Gary Armstrong. [Book with CD] by
Edition: 8th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Prentice-Hall, 1999
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8 KOT.

74.
Principles of risk management and insurance / by George E Rejda. by Series: Addison-Wesley series in finance
Edition: 8th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: Delhi: Pearson, 2003
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 368 REJ.

75.
Process of management: Concepts, behavior, and practice / by William H Newman, Charles E Summer, Warren E Kirby. by
Edition: 3rd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Prentice-Hall, 1972
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658 NEW.

76.
Product design and development / Karl T. Ulrich and Steven D. Eppinger. by
Edition: 3rd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: McGraw-Hill/Irwin, c2004
Availability: Not available: Indian Institute of Management Visakhapatnam: Checked out (1).

77.
Production and operations management / by S N Chary. by
Edition: 2nd ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Tata McGraw-Hill, 2000
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (2)Call number: 658.5 CHA, ...

78.
Readings in management / by Ashok Vijayavergiya and Sharmila Saxena by
Material type: Set Set
Publication details: New Delhi: INFUSE, 1997
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.00723 VIJ.

79.
Research for marketing decisions / by Paul E Green, Donald Tull, Gerald Albaum by
Edition: 5th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Prentice-Hall, 1992
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.83 GRE.

80.
Statistics for management / by Richard I Levin. by
Edition: 4th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Prentice Hall, 1987
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 519.5068 LEV.

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