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	1.	Branding your business: Promoting your business, attracting customers and standing o / by James Hammond. by Hammond, James Material type: Text; Literary form: Not fiction Publication details: New Delhi: Kogan Page India, 2008 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.827 HAM. Place hold Add to cart (remove)
	2.	Advertising and promotion : An integrated marketing communications perspective / George E. Belch, Michael A. Belch, Keyoor, Purani. by Belch, George E Belch, Michael A Purani, Keyoor Edition: 7th ed. Material type: Text; Literary form: Not fiction Publication details: New Delhi : Tata McGraw-Hill, c2007.[2010] Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 659.1 BEL. Place hold Add to cart (remove)
	3.	Beyond advertising : creating value through all touchpoints / by Yoram Wind and Catharine Hays. by Wind, Yoram Hays, Catharine The Wharton Future of Advertising Innovation Network Material type: Text; Format: print Publication details: New Delhi: Wiley, 2016 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 659.1 WIN. Place hold Add to cart (remove)
	4.	30 second thrillers: tales that tell the stories behind the ads we love / by K. V. Sridhar. by Sridhar, K. V Material type: Text; Format: print Publication details: New Delhi: Bloomsbury, 2017 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 659.1 SRI. Place hold Add to cart (remove)
	5.	Advertising and promotion: an integrated marketing communication perspective / by George E. Belch, Michael A. Belch and Keyoor Purani. by Belch, George E Belch, Michael A Purani, Keyoor Edition: 9th ed. Material type: Text; Format: print Publication details: New Delhi: McGraw Hill Education India Pvt. Ltd. 2015 Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 659.1 BEL. Not available: Indian Institute of Management Visakhapatnam - Andhra University: Checked out (1). Place hold Add to cart (remove)
	6.	Communication strategies for corporate leaders : implications for the global market / Pragyan Rath and Apoorva Bharadwaj by Rath, Pragyan Bharadwaj, Apoorva Series: Contemporary themes in business and management Material type: Text; Format: print ; Literary form: Not fiction Publication details: London : Routledge, 2018 Availability: Not available: Indian Institute of Management Visakhapatnam: Checked out (1). Place hold Add to cart (remove)

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