Advertising and promotion: An integrated marketing communications perspective
Belch, George E
Advertising and promotion: An integrated marketing communications perspective by George E Belch - India: McGraw Hill Education (India) Private Limited, 2022. - xxxi; 711p. 28cm.
9789354600807
659.1 / BEL
Advertising and promotion: An integrated marketing communications perspective by George E Belch - India: McGraw Hill Education (India) Private Limited, 2022. - xxxi; 711p. 28cm.
9789354600807
659.1 / BEL