Marketing strategy & management / (Record no. 558)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00961nam a22002651a 4500 |
| 001 - CONTROL NUMBER | |
| control field | vtls000152790 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | IIMBL |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180822135904.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 151009s2014 nyua ||bi ||110 eng|||| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781137025821 |
| Terms of availability | GBP 49.99 |
| 039 #9 - LEVEL OF BIBLIOGRAPHIC CONTROL AND CODING DETAIL [OBSOLETE] | |
| Level of rules in bibliographic description | 201604191218 |
| Level of effort used to assign nonsubject heading access points | rajesha |
| Level of effort used to assign subject headings | 201601121646 |
| Level of effort used to assign classification | rajesha |
| Level of effort used to assign subject headings | 201510121422 |
| Level of effort used to assign classification | rajesha |
| -- | 201510091655 |
| -- | vishal |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | BAK |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Baker, Michael John. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing strategy & management / |
| Statement of responsibility, etc. | Michael J. Baker. |
| 246 3# - VARYING FORM OF TITLE | |
| Title proper/short title | Marketing strategy and management |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York, NY : |
| Name of publisher, distributor, etc. | Palgrave macmillan, |
| Date of publication, distribution, etc. | c2014. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 545p. : illustration. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographies and index. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | BUSINESS & ECONOMICS |
| General subdivision | Marketing. |
| 949 ## - LOCAL PROCESSING INFORMATION (OCLC) | |
| -- | VIRTUAITEM |
| -- | 30000 |
| -- | 30000 |
| -- | 1000 |
| 6 | 000250 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Date acquired | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Checked out | Date last seen | Date last checked out | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Indian Institute of Management Visakhapatnam | Indian Institute of Management Visakhapatnam | 08/22/2018 | 4026.00 | 1 | 658.8 BAK | 000250 | 07/28/2024 | 01/30/2024 | 01/30/2024 | 5368.00 | 08/22/2018 | Reference |