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Marketing strategy & management / Michael J. Baker.

By: Material type: TextTextPublication details: New York, NY : Palgrave macmillan, c2014.Edition: 5th edDescription: xiii, 545p. : illustrationISBN:
  • 9781137025821
Other title:
  • Marketing strategy and management
Subject(s): DDC classification:
  • 658.8 BAK
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Holdings
Item type Current library Call number Status Date due Barcode
Reference Reference Indian Institute of Management Visakhapatnam 658.8 BAK (Browse shelf(Opens below)) Available 000250

Includes bibliographies and index.

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