Being the shopper: understanding the buyer's choice / by Phil Lempert.
Material type: TextPublication details: New York: John Wiley and sons, inc., 2002.Description: x, 245 pages : illustrations ; 27 cmISBN:- 9780471151357
- 658.8 LEM
Item type | Current library | Call number | Status | Date due | Barcode | |
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Book | Indian Institute of Management Visakhapatnam | 658.8 LEM (Browse shelf(Opens below)) | Available | 000581 |
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658.8 KOT.1-9 Legends in marketing. | 658.8 KOT.1-9 Legends in marketing. | 658.8 LAL Marketing management: | 658.8 LEM Being the shopper: | 658.8 LOV Services marketing: | 658.8 LOV Services marketing: | 658.8 MAL Marketing in a digital world / |
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