Principles and practice of social marketing an international edition / Rob Donovan and Nadine Henley

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Material type: Text

TextPublication details: New Delhi : Cambridge University Press, 2010.Description: xix, 504pISBN:

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Holdings
Item type	Current library	Call number	Status	Date due	Barcode
Reference	Indian Institute of Management Visakhapatnam	658.8 DON (Browse shelf(Opens below))	Available		000220

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Previous	658.8 BET Decoding a brand manager's success: the secret no one reveals	658.8 CAT International marketing /	658.8 CRA Marketing for Entrepreneurs: Concepts and Applications for New Ventures	658.8 DON Principles and practice of social marketing	658.8 EIS Research methodology in marketing : theory development, empirical approaches and philosophy of science considerations /	658.8 ETZ Marketing /	658.8 HAV Industrial marketing /	Next

Includes index

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