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1.
Customer relationship management : a strategic perspective / by G Shainesh and Jagdish N Sheth. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi : Macmillan, 2006
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (2)Call number: 658.812 SHA, ...

2.
Legends in marketing. Philip Kotler / series editor, Jagdish N. Sheth. by Series: Legends in marketing
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Sage Publications, 2012
Other title:
  • Philip Kotler
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (8)Call number: 658.8 KOT.1-9, ... Indian Institute of Management Visakhapatnam - Andhra University (1)Call number: 658.8 KOT.1-9.

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