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1.
Truth, lies, and advertising: the art of account planning / by Jon Steel. by
Material type: Text Text; Format: print
Publication details: New York : Wiley, ©1998
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 659.111 STE.

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2.
Twenty ads that shook the world: the century's most groundbreaking advertising and how it changed us all. / by James B. Twitchell. by
Material type: Text Text; Format: print
Publication details: New York : Three Rivers Press, ©2000
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 659.1 TWI.

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