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1.
Marketing research / by David A Aaker, V Kumar, George S Day. by
Edition: 9th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Wiley, 2007
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.83 AAK.

2.
Advertising Management / by David A Aaker, Rajeev Batra, John G Myers. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Prentice Hall, 1995
Availability: Not available: Indian Institute of Management Visakhapatnam: In transit (1).

3.
Advertising Management / by David A Aaker, Rajeev Batra, John Myers. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Jersey: Prentice Hall, 1992
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 659.1 AAK.

4.
Strategic market management / by David A Aaker. by
Edition: 6th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: New York: John Wiley, 2001
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (2)Call number: 658.8 AAK, ...

5.
Strategic market management / by David A Aaker. by
Edition: 9th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: John Wiley, c2011
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8 AAK. Not available: Indian Institute of Management Visakhapatnam: Checked out (1).

6.
Strategic market management: global perspectives/ by David A. Aaker and Damien Mcloughlin by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Wiley India, 2014
Availability: Not available: Indian Institute of Management Visakhapatnam: Checked out (1).

7.
Marketing research / David A.Aaker, V.Kumar, George S. Day and Robert P. Leone by
Edition: 10th ed.
Material type: Text Text; Format: print
Publication details: New Delhi: Wiley India, 2011
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.83 AAK.

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