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1.
Branding your business: Promoting your business, attracting customers and standing o / by James Hammond. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Kogan Page India, 2008
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.827 HAM.

2.
International marketing: An Asia Pacific focus / by Masaaki Kotabe. by
Material type: Text Text; Literary form: Not fiction
Publication details: New Delhi: Wiley India, 2005
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8 KOT.

3.
Marketing management / by Philip Kotler and Kevin Lane Keller. by
Edition: 12th ed.
Material type: Text Text; Literary form: Not fiction
Publication details: Delhi: Prentice Hall India, 2005
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8 KOT.

4.
Kellogg on branding: the marketing faculty of the Kellogg School of management / edited by Alice M Tybout; Tim Calkins by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Wiley India, 2005
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.827 TYB.

5.
Strategic market management: global perspectives/ by David A. Aaker and Damien Mcloughlin by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Wiley India, 2014
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8 AAK.

6.
Marketing research / David A.Aaker, V.Kumar, George S. Day and Robert P. Leone by
Edition: 10th ed.
Material type: Text Text; Format: print
Publication details: New Delhi: Wiley India, 2011
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.83 AAK.

7.
Marketing management : The millennium edition / by Philip Kotler by
Edition: 10th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi: Prentice Hall India, 1999
Availability: Items available for loan: Indian Institute of Management Visakhapatnam - Andhra University (1)Call number: 658.8 KOT.

8.
Marketing mantra : the real story of direct marketing in India / Vaswar Das Gupta by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi : Prentice-Hall of India, ©1998
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.840954 DAS.

9.
Supply chain management: strategy, planning, and operation / by Sunil Chopra, Peter Meindl and Dharam Vir Kalra by
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: Noida, India: Pearson India, 2016
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.7 CHO.

10.
Achieving rural & global supply chain excellence: the indian way / Edited by N. Viswanadham by Series:
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Hyderabad, India: Indian School of Business, 2006
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.7 VIS.

11.
Marketing management / by Philip Kotler and Kevin Lane Keller by
Edition: 15th ed.
Material type: Text Text; Format: print
Publication details: Noida, India : Pearson, 2016
Availability: Not available: Indian Institute of Management Visakhapatnam: Checked out (1).

12.
International marketing / by Masaaki Kotabe and Kristiaan Helsen. by
Edition: 6th ed.
Material type: Text Text; Format: print
Publication details: New Delhi, India: Wiley, c2011
Availability: Not available: Indian Institute of Management Visakhapatnam: Checked out (1).

13.
Advertising and promotion: an integrated marketing communication perspective / by George E. Belch, Michael A. Belch and Keyoor Purani. by
Edition: 9th ed.
Material type: Text Text; Format: print
Publication details: New Delhi: McGraw Hill Education India Pvt. Ltd. 2015
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 659.1 BEL. Not available: Indian Institute of Management Visakhapatnam - Andhra University: Checked out (1).

14.
Reviving and accelerating India's exports : policy issues and suggestions / by Dr. H. A. C. Prasad by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi: Ministry of Finance, Government of India, 2017
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 382.954 GOI.

15.
Sales and distribution management: an Indian perspective / by Pingali Venugopal. by
Material type: Text Text; Format: print
Publication details: New Delhi, India: Sage Publications, 2008
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.810954 VEN.

16.
Marketing White book 2019-20 Edited by Annurag Batra by
Publication details: India BW books 2019
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 381.0954 BAT.

17.
Digital Marketing Strategic planning & integration/ by Annmarie Hanlon by
Publication details: New Delhi SAGE Publications India 2019
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1).

18.
Social media marketing by Tracy L. Tuten and Michael R. Solomon by
Publication details: New Delhi SAGE Publications India 2018
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.872 TUT.

19.
Marketing Management by Philip Kotler by
Edition: 16th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Pearson India Education Services Pvt. Ltd 2022
Availability: No items available.

20.
Marketing Management by Philip Kotler by
Edition: 16th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: India Pearson India Education Services Pvt. Ltd 2022
Availability: Items available for loan: Indian Institute of Management Visakhapatnam (1)Call number: 658.8 KOT.

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